website design | Lucky Creative
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THE BRIEF

Being lucky means sharing the luck with others. The Ladies of Notre Dame and St. Mary’s College are some true do-gooders. One kindness deserves another, so Lucky Creative donated a logo design and website design to the lucky ladies for 2014. The goal was to freshen up the image while retaining the organization’s roots in order to appeal to the next generation of do-gooders.


THE RESULTS

Keeping the organizations roots became a literal translation for the logo and a new WordPress website allows the group to keep their online content fresh. The new website added interactivity to the content including an event calendar to highlight their activities and it never hurts to sprinkle a little Facebook into the mix.


THE BRIEF

Design a logo and website for the annual celebration of all things ‘B.’ Well, a lot of B things anyway, it wasn’t the letter of the day.

 


THE RESULTS

A fresh illustration blending the cycling with the musical overtones drove the logo design. From there, the WordPress website received an overhaul to speak with the four major visitor segments. The new sitemap condensed the content into user-friendly sections and the interface became responsive to lend a big hand to mobile users. Sick photos and a paint job didn’t hurt, either.


THE BRIEF

I was contacted by Runner’s Gate to fix some of the errors on their website. After looking through the code it was obvious that there were enough problems with the site that the previous developer walked away without finishing the website. I offered to design and build a new website to highlight their products and expertise instead of trying to salvage the old site.


THE RESULTS

A fresh look that reflects the textures and colors of the running shoes and a splash of personality. Built from scratch with love and care from beginning to end. The website uses a WordPress website to aggregate content from the Runner’s Gate newsletter and Facebook promotions.


THE BRIEF

Design a logo and website for Beaverdale Bicycles that sells to the hardcore, beer-drinking cyclist. Have some fun along the way.

 


THE RESULTS

Are beavers on bicycles fun? I would argue yes. The logo design has been propagated across many a t-shirt and continues to have a screaming good time. The website design was well received but all good things come to an end.


THE BRIEF

Go medieval on a website interface for a Massive Online Battle Arena called Dragons & Titans.

 


THE RESULTS

Dragons, fire, ice and ancient flavor throughout. The interface of the website lets users dive right into the game or peak around the backstory and community content. Take a look for yourself at www.dragonsandtitans.com


THE BRIEF

Design a logo, website and marketing materials for a start-up salon in Madison, Wisconsin.  Reflect the personality of the owner and keep things punchy.

 


THE RESULTS

Bright orange shears and a puffy, script font got the party started and now the staples of the design are integrated into all of the business advertising and marketing. Nothing says branding like a cohesive message and experience from start to finish.


THE BRIEF

They’re using real bullets! You need to understand a brief history of The 3 Amigos to place that line and a brief history of social media metrics to start hitting target markets. The logo design and website branding needed a pinch of modern and some punch of social media flavor.

 


THE RESULTS

Viola! Real Bullets and a logo/website combination that is sharp as tacks.


THE BRIEF

Redesign the Smith Engineering website with a responsive layout that is up to speed with modern design practices. Establish the Smith Engineering brand as an authority in the field. Keep the messaging on point, clear out the confusing elements and highlight their niche.

 

 


THE RESULTS

The Smith Engineering redesign was a splash, literally and figuratively. The clean layout and reorganized content streamlined the interface and created a clear hierarchy that streamlined user flow. In the first three months after the new site was live the bounce rate plummeted and visitors found what they were searching for in fewer clicks.  It’s refreshing to say the least.


THE BRIEF

Design a logo, website and marketing materials for a non-traditional deli and bakery in Madison, Wisconsin with some traditional design elements. Anything that looks good on a t-shirt is preferred.

 


THE RESULTS

Fresh off the eastern bloq with some skater flair, the Stalzy’s logo keeps it traditional without being boring. The logo lends itself to modern design layouts and graphics and pairs nicely with the event posters and t-shirts.

 

A fresh take on a classic? That’s Stalzy’s to a T (shirt).